ELO will showcase new touch technology applications for retail, hospitality and professional environments.

ELO Touch will participate in InfoComm Latin America 2026, taking place from October 21 to 23 at the World Trade Center in Mexico City, with a focus on interactivity, self-service and the integration of digital solutions for different professional environments.

The company will present touch display technologies designed for audiovisual integration projects, interactive digital signage, point-of-sale (POS) systems and automated customer service solutions. Its portfolio includes touch devices and displays ranging from 7 to 65 inches.

With more than 35 million installations across the retail and hospitality sectors in over 80 countries, ELO will focus its participation on demonstrating how touch interfaces can be incorporated into digital infrastructures that combine visualization, processing, software applications and service management.

According to Paloma Robles, Sales Manager for Mexico at ELO, the evolution of these technologies is directly linked to the transformation of audiovisual projects, where displays are moving beyond a purely informational role to become interactive interfaces between users and digital systems.

From conventional digital signage to interactive interfaces

One of the main application areas ELO will address is the evolution of traditional digital signage towards systems that allow users to interact directly with content and services.

Users expect to participate, explore information and manage services directly from displays, explains Robles.

This transformation is driving the adoption of touch devices in retail installations, hotels, corporate environments, transportation infrastructure, healthcare facilities and entertainment venues.

From an audiovisual integration perspective, these systems extend the functionality of conventional displays through navigation interfaces, information access, order management, payment processes and customer service applications.

ELO identifies three trends shaping the development of this market: the design of user-centered experiences, the expansion of self-service platforms, and the integration of hardware, software, content and remote management tools into a single solution. "The future of the audiovisual market is no longer just about seeing and hearing content. It's about interacting with it", says Robles.

Touch technology applications in museums, hospitality and retail

ELO solutions are already being used in various projects across Latin America, with applications ranging from museum installations to commercial and customer service systems.

In the museum sector, the company highlights projects developed in Mexico and other countries in the region that incorporate touch displays ranging from 50 to 65 inches to facilitate content exploration and interactive access to information.

In the hospitality sector, these technologies are used in wayfinding systems and interactive maps within hotel complexes, as well as guest information and assistance points.

Other applications include self-service kiosks for food ordering, service payment terminals and retail solutions incorporating smart fitting rooms and customer assistance tools.

These implementations demonstrate how touch display technology can be integrated into the operational processes of different organizations, beyond conventional digital communication applications.

AI-powered kiosks and immersive experiences at InfoComm 2026

During InfoComm Latin America 2026, ELO will showcase a selection of interactive touch displays, self-service kiosks, digital signage solutions and enterprise devices.

One of the planned demonstrations will feature the integration of an AI-powered virtual assistant into an interactive kiosk, designed to facilitate customer service and access to information through a digital interface.

The company will also present an application for the museum sector combining touch displays with immersive sound, as well as a smart fitting room experience aimed at the retail market.These demonstrations will focus on showing the integration possibilities of touch devices with different software applications and audiovisual systems, adapting the interface and functionality of each solution to the requirements of its installation environment.

For AV integrators and project developers, this approach makes it possible to consider touch displays as components of larger systems involving content platforms, management tools and applications tailored to specific industries.

Self-service, personalization and systems integration

The growth of self-service kiosks is another key focus of ELO's presentation. These systems make it possible to transfer various customer service processes to digital interfaces, including order placement, information requests, service payments and visitor wayfinding.

Their deployment extends to restaurants, hotels, retail establishments, transportation terminals and other high-traffic environments.

The incorporation of software applications and artificial intelligence creates new opportunities to tailor information and interaction processes to the needs of individual users.

From ELO's perspective, the development of these installations requires a comprehensive approach to interface design, system functionality, technology integration and return on investment.

This approach positions user experience and operational efficiency as important criteria when specifying touch solutions for professional audiovisual projects.

A showcase for AV integrators and professionals

ELO's participation in InfoComm Latin America 2026 will target audiovisual integrators, technology consultants, digital solution developers and professionals working in retail, hospitality, food service, corporate environments, healthcare, education and transportation.

Visitors will be able to explore applications involving interactive displays, digital signage, self-service kiosks and POS terminals, along with different possibilities for integrating these technologies into professional installations.

We want visitors to be able to visualize how touch technology can be implemented across different business verticals, says Robles.

The company believes that interactivity, personalization and the convergence of hardware and software will continue to play an important role in the development of display and self-service solutions for the Latin American audiovisual market.